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The Walt Disney Company and Visa, a global leader in digital payments, announced an exciting multi-year strategic alliance that promises a host of benefits and offers for millions of Disney fans across Europe, the Middle East, and Africa (EMEA). This collaboration makes Visa the Official Payment Partner of Disneyland Paris, Disney Store, and Disney Theatrical Group in the region, offering unique opportunities for Visa cardholders.
The partnership brings a wide array of exclusive advantages to Visa cardholders in EMEA. These include:
Further benefits related to Disney Theatrical Group and Disney Store will be announced at a later date, providing even more reasons for Visa cardholders to celebrate this collaboration.
In addition to these perks, Visa and Disney will explore innovative ways to integrate Visa’s expertise in digital payment solutions across Disney platforms and applications. This partnership aims to create seamless, secure, and convenient payment experiences for Disney fans, enhancing their interactions with one of the world’s most beloved entertainment brands.
Kim Kadlec, Chief Marketing Officer of Visa Europe, shared her enthusiasm: “I am thrilled that Visa is partnering with Disney to provide seamless and secure payment experiences, creating unforgettable moments for Disney fans. Whether it’s a day at Disneyland Paris, buying tickets for a Disney musical in London’s West End, or shopping at a Disney Store, this collaboration brings convenience and joy to our cardholders.”
Cathy Cline, Senior Vice President of Corporate Alliances and Card Services at The Walt Disney Company, echoed the sentiment: “This strategic partnership builds on our successful relationship with Visa in the U.S. and opens up incredible opportunities for our operations in EMEA. Like Disney, Visa is focused on innovation, creativity, and customer service. By welcoming Visa as the Official Payment Partner of Disneyland Paris, Disney Theatrical Group, and Disney Store in EMEA, we can offer our fans convenient payment experiences and exclusive perks for cardholders.”
This announcement follows the longstanding alliance between Visa and Disney in the United States, where the two brands have already achieved great success together. Last year, Visa served as the official partner and sponsor of magical experiences celebrating Disney’s 100th anniversary in the EMEA region. This new partnership marks another milestone in their collaboration, combining Visa’s world-class expertise in digital payments with Disney’s iconic legacy of entertainment and travel.
With this partnership, Disney fans and Visa cardholders alike can look forward to magical moments, exclusive perks, and innovative payment solutions. Whether you’re planning your next trip to Disneyland Paris, attending a Disney musical, or shopping for your favorite Disney merchandise, Visa is making it easier than ever to enjoy the magic.
